How it started
Ben started in 2005 at a sign and print shop in Puerto Rico, designing, printing and installing banners, billboards and signage. He then moved to a marketing agency, where he designed healthcare campaigns for Triple-S Salud (Blue Cross Blue Shield of Puerto Rico).
In 2012 he founded Xiobo Creative. From January 2017 to February 2021 he was a freelance senior designer for DataStax, producing 150–200 assets a month plus the booths and campaigns for Strata NY, Accelerate and AWS re:Invent.
What we do now
Today we design for B2B, SaaS and healthcare marketing teams: pitch and sales decks, white papers, datasheets, case studies, tradeshow booths, social campaigns and brand identity. Clients include DataStax, FloQast, Dentsply Sirona, LexCheck, Think ABM and Forge Apollo.
Through Duarte we’ve designed presentations for Apple, Google, Salesforce, Slack, VMware, Cisco and Qualcomm, and we’ve worked directly with Nasdaq and NASPA.
We’re an online studio, and most of our clients are in the US.
How we work
There are two of us, so you always work directly with the people doing the design. Ben leads the design. Ingrid runs projects day to day, from scheduling and client communication to keeping every deliverable on track, and designs marketing materials too.
We work in English and Spanish.
Our own apps
Between client projects we design and build our own apps. Image Shrink makes images smaller on your Mac without uploading them, and HiitDuo is an interval timer for iPhone and Apple Watch. Ben builds them in SwiftUI, and Xiobo Creative, LLC publishes them.